Learn Lab
Interested in doing a deep dive into the product manufacturing process?
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Sign up to join the waitlist for our paid educational content series, coming soon!
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We will send you more information about the course modules, pricing, release dates, and introduce you to other Learn Lab members!
Learn about the Product Lifecycle Going From Idea to Market
Check out the first Learn Lab Course!
How to Launch a Product (From Start to Shelf)
Coming soon!
Module 1: How Product Design Works (with Empathy)
Designing a product starts with understanding your user — not the product. This short intro shows how to think empathetically, ask the right questions, and create with clarity from the very beginning.
Module 3: Branding & Positioning for Outdoor Markets
You don’t need a massive brand to make a big impact. Learn how Foxfolk positioned the Dirtskirt with clarity, community, and purpose — and how you can do the same before you manufacture.
Module 5: Go-To-Market & Launch Strategy
Build demand before you spend. Explore ways to validate your product with real audiences — including pre-orders, crowdfunding, ambassador partnerships, and content marketing tactics that work.
Module 7: Lessons Learned & Empathy Loop
Module 2: From Idea to Prototype (ft. Foxfolk)
See how real founders bring ideas to life. Follow the Foxfolk team from sketchbook to physical prototype. Learn about sourcing materials, basic design tools, and sustainable end-of-life thinking from the start.
Module 4: Manufacturing & Supply Chain Basics
Where you make your product matters. We’ll walk you through the pros and cons of local vs global manufacturing, tech packs, vetting suppliers, and protecting your ideas during production.
Module 6: Distribution & Delivery Strategy
You’ve got interest — now how do you ship it? We cover trade shows, international vs regional distribution, returns strategy, and how to scale your delivery pipeline based on your audience type.
Time to reflect. Did your product actually solve the problem? Learn how to gather insights, handle post-launch feedback, and decide whether to iterate, expand, or start over with your next idea.
Sign up to the waitlist for the Learn Lab today!
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